Farming smarter, not harder

Farming smarter, not harder

New Zealand farmers are experiencing the next wave of innovative technology breaking across the land.

Information technology and associated high-tech’ applications are making their presence felt. These advances can help New Zealand farmers farm smarter, reduce their environmental impact and improve efficiencies – in a way that is accessible, affordable and downright clever.

New Zealand agriculture is poised for a digital revolution made possible thanks to better connectivity delivered through the Rural Broadband Initiative, enabling more farms than ever to capture web-based technology, and tap into flexible, innovative management tools, all through a smart phone.

The challenge until now for many farmers has not been so much finding the equipment to measure, record and report farm data, but getting it all reliably connected via the internet in areas that are often challenged for internet connectivity and speed.

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